четверг, 29 июня 2017 г.

Complementary and alternative medicine

The number of Complementary and Alterative medicine (CAM) consumer is constantly increasing. According to the National Health Information survey in 2004, nearly 40% of American adults used some form of alternative therapies and spend around 30 billion dollars per year on unconventional medicine (Kayne 2008, p. 93). The term “alternative medicine” refers to all the therapeutic practice that is not part of the conventional medicine such as: herbal medicine, acupuncture and yoga (Hirsch, 2009).

Opportunities & forecast to 2017


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